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FINE 3010 - Module 0
Module 00 - Spring 2026
Welcome to
FINE 3010
Course logistics, the instructor, and a tour of why finance matters in your career.
Prof. Renping Li
01 / 16
Course logistics, the instructor, and a tour of why finance matters in your career.
Your Instructor
Assistant Professor of Finance, A. B. Freeman School of Business
"What do you want to do with the money?" - Daymond
"Hire people, distribution network, expand the product line."
"How do you plan to raise money?" - Daymond
Module 1, Investment decisions and financing decisions
"Is there a patent, or can anybody do it?" - Kevin
Module 1, Tangible and intangible assets
"What do the sharks want as shareholders?"
"I like the social aspects of it." - Mark
Module 1, Maximize shareholder value (with ethical considerations)
"Why do you need water? How long does it charge? How much did you raise on Kickstarter?"
Modules 2 & 3 (Accounting), how to explain your business to investors and how to evaluate a business
"You asked for $250,000 for 10%. You value the company at $2.5 million?" - Daymond
"I’ll offer you $250,000 for 20%." - Mark
Deal lands at 12%.
Modules 4 & 5, what future cash flows are worth today, and how to value equity and bonds
How did the entrepreneurs decide between hiring people, building a distribution network, and expanding the product line?
Modules 6 & 7 (Project Evaluation), how to evaluate projects and choose the best ones to pursue
How do the sharks choose the companies they want to invest in?
Module 8 (Risk-Return Trade-off), how to choose the best companies to invest in
Why do the entrepreneurs give up a share of the company? Can’t they just get a bank loan?
Module 9 (Corporate Finance), how to choose between debt and equity